AI Insights · Timothy · April 2025
Top 5 Social Apps on Android in the Netherlands: Q1 2025
Explore the performance trends of the top social apps in the Netherlands on Android during Q1 2025, with insights from Sensor Tower.
In the first quarter of 2025, the Android social app landscape in the Netherlands saw various trends across top applications, according to data from Sensor Tower.
TikTok - Videos, Shop & LIVE showed a significant increase in weekly revenue, peaking at approximately $502K in the final week of March. Weekly downloads experienced fluctuations, with a notable high of 28.4K in early January. Active users decreased slightly from 1.89M to 1.74M over the quarter.
Facebook maintained relatively stable weekly revenue, averaging around $6.5K with minor peaks. Download numbers peaked at 22.5K in late March, while active users hovered around 3M, showing little variation.
Instagram experienced consistent weekly revenue, reaching up to $9.7K in mid-March. Downloads saw a slight decline towards the end of the quarter, from 20.8K to 16.6K. The app maintained a strong active user base, remaining close to 2.9M.
Threads did not generate revenue, but downloads remained steady, peaking at 18.9K in early January. Active users showed a minor decrease, ending the quarter at approximately 519K.
小红书 — 你的生活兴趣社区 saw minimal revenue, with a slight increase at the end of March. Downloads were highest at 34.2K in mid-January but declined significantly thereafter. Active users dropped from 31.7K to 5.5K over the quarter.
For more detailed insights and analytics, visit Sensor Tower.
